WHATS CAPITAL C'S STORY?

Brand identity

Capital C by Cass is a women’s streetwear brand that is inspired by capital cities all around the world and their graffiti. For a modern generation of women who love adventures and diversity. Capital C thrives on and celebrates the fact that you will stand out.

Brand ethos

Capital C prides itself on being loyal, Open-minded, and honest. A percent of each sale is donated to a South African foundation. Bringing my South African culture into my brand is important to me. Africa is a rainbow nation so splashes of colour influence Capital C.